Introducing Canine BreederStart™ — The Kennel Management Tool Built for Holistic Dog Breeders
By Jolandie Koen | The Holistic Pet Namibia
There is something deeply sacred about bringing a litter into the world. The late nights, the careful weighing, the first wobbly steps, the moment each puppy finds their home — dog breeders who do this work properly know that it is so much more than a transaction. It is a responsibility.
And yet, so many breeders are still managing all of it on paper. In notebooks, memory and WhatsApp messages searched frantically at 2am when a puppy isn’t gaining weight.
That changes today.
Canine BreederStart™ is here
Canine BreederStart™ is a complete, browser-based kennel management tool built specifically for holistic dog breeders. It lives at a single web address — no app to download, no software to install, no account to create beyond your subscriber access. Open it on your phone, your tablet, your laptop. It works on all of them.
Every feature was designed from the ground up with one type of breeder in mind: the breeder who feeds raw, who thinks about the whole animal, who cares deeply about what happens to their puppies long after they leave the whelping box.
What Canine BreederStart™ covers
Dams & Studs
Build complete profiles for every dog in your breeding programme — breed, date of birth, colour, registration and chip numbers, health notes, hip and elbow scores, DNA status. Everything in one place, ready when you need it.
Litter Management
Log every litter with dam, sire, birth date and kennel name. Switch between litters in seconds. All puppy records stay linked to the correct litter automatically.
Individual Puppy Profiles
Every puppy gets their own profile — name, sex, colour, birth weight, status (available, reserved, rehomed or retained), owner name and notes. No more guessing which puppy is which at 3 weeks old.
Weight Tracker with Visual Growth Chart
Record weights from birth and watch growth plotted on a live visual chart. Know immediately which puppies are thriving and which need closer attention. A healthy puppy should gain 5–10% of birth weight daily — this tool makes it easy to see at a glance.
Health & Vaccination Records
Log deworming, vaccinations, vet visits, weight checks and health observations per puppy. Set next-due dates so nothing falls through the cracks before a puppy leaves for their new home.
Pregnancy & Mating Tracker
Log your mating dates and let the tool calculate everything automatically. Dogs carry for 63 days — Canine BreederStart™ gives you your Sonar 1 date (Day 25), Sonar 2 date (Day 45) and due date instantly. A weekly pregnancy log lets you track the dam’s weight, appetite and behaviour throughout.
Supplement & Feeding Guide for Pregnant Dams
Not sure what to give your pregnant dam and when? The built-in guide covers omega-3, folic acid, calcium, probiotics, vitamin E and iron support — what to give, when to start, and why it matters for developing puppies.
Feeding Log & Raw Feeding Meal Planner
Track daily feeding per puppy, including food, amount, number of meals and feeding stage. The stage-by-stage meal planner guides you from birth through to new home week — with specific guidance on introducing raw, managing weaning, and what a puppy’s diet should look like at each stage of development.
Milk Alternatives & Orphan Puppy Care
When a dam can’t feed, you need to act fast and act correctly. The orphan puppy care section covers puppy milk replacer brands (Beaphar Lactol, Royal Canin Babydog Milk, Esbilac), goat milk protocols, an emergency homemade formula for when nothing else is available, and a feeding schedule with correct volumes per kg per feed. It also covers what you should never use — and why kitten milk replacer is not the same thing.
Developmental Milestones
Record the moments that matter — eyes opening, ears opening, first steps, first bark, first solid food, collar introduction, first outdoor exposure, house training, and the day they go to their new home. A record every breeder will treasure.
Dam & Stud Health Records
Dedicated health tabs for your breeding adults with record types including vaccinations, deworming, vet checks, dental, DNA tests, hip and elbow scores, and health certificates.
Birthday Calendar
Add every dog in your kennel with a photo. The calendar sorts upcoming birthdays, shows current ages, and displays days until the next birthday. A beautiful way to keep your kennel family visible.
Printable Birth Certificates & Puppy Packs
Generate a beautifully branded birth certificate for each puppy — ready to print or save as a PDF. Print a full puppy information pack that includes feeding history, health records and milestones — everything the new owner needs to know about their puppy’s life so far.
Transfer File for New Owners
This is the feature that connects Canine BreederStart™ to the broader Holistic Pet Namibia ecosystem. When a puppy goes to their new home, generate a transfer file with one click. The new owner imports that file directly into Canine RawStart™, carrying the puppy’s full feeding and health history into their new life. No retyping. No starting from scratch. Seamless continuity.
Data Backup & Restore
Export all your kennel data as a single backup file at any time. Import it on any device. Your records are never tied to one browser or one machine.
Who is Canine BreederStart™ for?
It is built for small to medium hobby and semi-professional breeders who are ready to move beyond paper records — without the expense and complexity of full kennel management software. It is especially well suited to breeders who feed raw, who follow a holistic approach, and who care about what happens to their puppies long after handover day.
If you have been keeping records in a notebook, a spreadsheet or a WhatsApp thread — this tool will change how you breed.
Where to find it
Canine BreederStart™ is available now through The Holistic Pet Namibia website.
Coming soon: Canine RawStart™
The companion tool for new puppy owners is in development now. Canine RawStart™ will allow new owners to continue tracking their puppy’s feeding, health and growth from puppyhood right through to adulthood — with the breeder’s transfer file loading everything in from day one.
Keep an eye on the shop and follow The Holistic Pet Namibia for the launch announcement.
Rooted in Nature. Raised with Love. 🌿
— Jolandie Koen | The Holistic Pet Namibia Certified Holistic Animal Practitioner, Pet Nutritionist & Animal Aromatherapy Specialist theholistic-petnamibia.com | +264 81 226 3599
